Wednesday, June 17, 2009

What is your Enterprise Social Strategy Profile?

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Is your company a Knowledge Management Ninja? Do you have Guru Building tendencies? What about a formal Employee Brand Evangelist Program? Determining your company's approach to Social Leadership is the first step to developing a program.

I developed this presentation to help companies identify what their approach to social leadership could be. Too often, the lines between the different frameworks are blurred unintentionally and such blurring of strategic intention can often lead to a fragmented or incomplete approach to social leadership. So here are 4 different models, an outline of their benefits and what tools may be most appropriate to apply to the strategy.

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